Blackberrys Headquarters
The design develops an Industrial aesthetic to evoke the memory of the factory in brick, concrete, metal and glass, without reproducing one. The key element in our language is to transform raw material into a finely crafted production of building elements. The experience begins upon entering the building, where are met with the materiality of brick- a raw material designed to be worn as a finely crafted texture of a fine product, set against the light hues and fine details of concrete and metal. The design principles communicate the industrial idea of transforming raw building material- the rough into the precious and the brut into the finished.
- Client
- Chimes 142
- AREA
- 3450 Sqm
- STATUS
- COMPLETED 2019
- Design Team
- Ashish Karode, Varun Singh Tokas, Amber Soni, Chetna Jain
The building has many access points for a variety of functions but only one main access which gestures the act of entry into a greened garden oasis within the barren environs of Udyog Vihar Gurgaon, The entrance garden generates a space of wide transition, of welcome encounter, and a great openness towards inner spaces of the Blackberry community. At the same time, the building seeks to find its metier in the mixed environment through its materialisation with brick walls and exposed concrete slabs beams and columns. We dreamed about how to connect what is seen outside our built environment with what we do with the indoors environment; how we bring that sense of what we enjoy outdoors into the indoors -natural light, the sky, the natural environment, trees and plants, water, birds etc.
– Aashish Karode / Creative Director
The Interiors of the Blackberrys Headquarters was simultaneously undertaken during the construction of the building, so the design principles in the interiors mime the building aesthetics that communicates the industrial idea of transforming raw building material- the rough into the precious and the brut into the finished. Similar contrasts in space of the Industrial factory aesthetic- The user moves through the defined areas of circulation to the panoramic open work spaces, while enjoying the 3-dimensionality of the spaces, interconnected by stairs and continuities of “view corridors”.
Passion for Furniture Design
Furniture design is an old passion at Design Atelier. Each project is inevitably left with at least one signature piece. At Blackberrys it is the Reception table.
Some Figures for this Project
150
Days
400
Employees
150+
Man Power
75000+
Sqft.
A corporate design based on the idea of communicating an inspired industrial aesthetic that transforms raw building material- the rough into the precious and the brut into the finished.
